Founded in 1924, the client in a family-owned Canadian Pest Control business, primarily into manufacturing pesticides. They have evolved into a service company and have branches across Canada and the USA. They bring specialized, experienced service to customers who are looking for fast, safe, and effective solutions to their pest problems.
The client was operating one brand website and multiple microsites available in four languages as an interface to their business, where a majority of business inquiries were generated online. Their challenges were:
Our team worked with the client to align their business KPIs & goals to their digital strategy. Next, we revamped their new website design and backend architecture, to align with their content marketing and business needs.
Seamless, Personalized Experiences:
Our team implemented the Sitecore XP and HELIX architecture. This helped the client leverage Sitecore multisite feature to provide a seamless launch of new mini-sites for the customer. The centralized, unified web architecture helped reduce their time-to-market, streamline their workflows, and provide scalability.
Improved website engagement:
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